Woman @ Leadership

Facebook

To celebrate and empower women all around the Asia Pacific region, Facebook hosted the Women @ Leadership Day conference at Marina Bay Sands. To portray the experiences and heartfelt stories shared, we teamed up with the creative folks at Facebook to produce the end-to-end production, including sound design, film production, and motion graphics. With the visual real estate to explore on event day, we also conceptualised and created stage graphics across 6 unique screens that dynamically interacted with each other, highlighting interviews and having transitions blend beautifully together.

 

Fun fact: the entire experience saw our team flying across 9 countries and 11 cities around the entire Asia Pacific region in two weeks!

Client
Merck

 

Production
Arthouse (RW2)

 

Agency
Signal Theory

 

Creative Director
Zhang Long Fei

 

Producer
Kacey Sim

Designers
Clarice Woon, Stacey Cobrador, See Wen Hui

 

Animators
Stacey Cobrador, See Wen Hui