Active Silver

Scoot

Traveling is an experience befitting of a mighty story, one that we are always raring to tell. To inject a zest of life to Scoot’s ‘Active Silvers’ campaign, we joined forces with Block J to tell a compelling tale: an old man spending his golden years soaking in the sights and sounds of the world—all the while ensuring we aligned to our client’s whimsical and young-at-heart persona.

 

In numbers

Facebook: 30K

Client
BWIN

Production
Top Cut Modiano

Agency
Frank & Fame

Direction
YETI Pictures

Creative Director
Zhang Long Fei

 

Producer
Kacey Sim

Art Direction
YETI Pictures, Clarice Woon, Sarah Wang, Zhang Long Fei

Designers
Sarah Wang, Joanne Lin, Clarice Woon

2D Animators
Sarah Wang , Joanne Lin, Choo Hui Xuan, Chintana Lee, Lam Guan Wah, Clarice Woon, Lim Xin Qian, José Luis Rosada, Bonkers Animation Studio, Juan Harte

3D Animators
YETI Pictures, Sarah Wang, Lim Xin Qiang, Stacey Cobrador

Additional Text Design & Animation
Till Noon

Music & Sound Design
Bounce