In an industry that’s ever-involving and incredibly transactional, it’s easy to overlook the crucial need to express joy. For DBS Bank, we used clean shapes and smooth transitions to convey simplicity and heart, even in the increasingly digital life we live in. The result? A thoughtfully-crafted evergreen reminder to always add a personal touch to every customer experience, and push your limits of performance.
Top Cut Modiano
Frank & Fame
Zhang Long Fei
YETI Pictures, Clarice Woon, Sarah Wang, Zhang Long Fei
Sarah Wang, Joanne Lin, Clarice Woon
Sarah Wang , Joanne Lin, Choo Hui Xuan, Chintana Lee, Lam Guan Wah, Clarice Woon, Lim Xin Qian, José Luis Rosada, Bonkers Animation Studio, Juan Harte
YETI Pictures, Sarah Wang, Lim Xin Qiang, Stacey Cobrador
Additional Text Design & Animation
Music & Sound Design
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