360 Activation

Great Eastern

Since its inception, Great Eastern has strived to provide security and wellbeing to its people. To showcase the company’s rich heritage, we designed a 360 ° experiential journey featuring scanned vintage photos from yesteryear and brought them back to life by animating the stills. The final exhibition will be displayed at the client’s showroom, allowing everyone to walk down memory lane and revel in stories that span over a century.

Client
BWIN

Production
Top Cut Modiano

Agency
Frank & Fame

Direction
YETI Pictures

Creative Director
Zhang Long Fei

 

Producer
Kacey Sim

Art Direction
YETI Pictures, Clarice Woon, Sarah Wang, Zhang Long Fei

Designers
Sarah Wang, Joanne Lin, Clarice Woon

2D Animators
Sarah Wang , Joanne Lin, Choo Hui Xuan, Chintana Lee, Lam Guan Wah, Clarice Woon, Lim Xin Qian, José Luis Rosada, Bonkers Animation Studio, Juan Harte

3D Animators
YETI Pictures, Sarah Wang, Lim Xin Qiang, Stacey Cobrador

Additional Text Design & Animation
Till Noon

Music & Sound Design
Bounce