Surefire Tips To Make A First Impression With Your Motion Reel

Surefire Tips To Make A First Impression With Your Motion Reel

If you haven’t caught it yet, you’ve missed out on some great advice. Or did you….? Well, we don’t mean to brag, but we’ve collated the tips that we gave and we’re putting them on here for all of you so let’s jump right in!

5 Design Trends To Watch Out For In 2019

5 Design Trends To Watch Out For In 2019

We scoured the internet, analyzed and cross-checked articles and sites to unearth and share with you five design trends that will (we hope), plague the world in 2019. With these predictions in place, we hope you we will bring you the power to make waves and stay on top of your design game in the year to come. 

Pitch, perfect!

2019 is just weeks away. A new year spells new opportunities right? For all the marketers, sales persons and creatives out there, this is for you. It’s time to grab 2019 by its horns, put your best pitch forward and nab all of the opportunities that await you in the year to come.

There are a few elements that play a part in making the perfect pitch. We all know the basic and usual advice that people give when it comes to that, like the importance of knowing your audience, keeping it short, and finally, showing and not telling. There is one understated tool that can help to fulfil all of the above. Yup, you’ve probably guessed it… It’s video.

All Your Information In One Place

Imagine an entire deck filled with the introduction of yourself or your company, your capabilities and various other information all rolled into a quick video that settles itself in 1-2 minutes. As opposed to 10-15 minutes of dreary and exhausting babbling? No, thank you, we’d pick the former.

Cr: BooneOakley Youtube

Attention-grabbing and Entertaining

I’m sure as humans we know that visual content trumps sound and simple words. It has and always will be the preferred type of content for us all. With video, you can tell stories and inject emotions and excitement into plain ol’ pitches. Notice how videos are so often used in lectures and conferences to “wake people up”? The same goes for this. Just that you won’t have to use pitch videos to wake them up. Because all of what they need to know is already in the video.

Stand Out

In a world of powerpoints and keynotes, of cue cards and slide-show clickers, you can be different. Videos not only serve as sources of information and entertainment - they are the windows to your brand identity and personality - a representation of your company (or you). It almost always pays to be different - especially so in situations like this when you’re competing with a handful of others for that very same approval. But in the midst of trying to be different, keep in mind that consistency is key when you’re portraying your brand personality and identity through video.

Now that you’ve got it all down, you just need to throw in some confidence and charisma to bag that pitch. Forgive the pop-culture reference, but something similar to what Barney Stinson did with his video resume.

Cr: Ronaldica08 Youtube from How I Met Your Mother

So go on and incorporate a video or two into your next pitch and don’t let your mood run the presentation and its outcome. Make those minutes count!

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Facebook Women@ Leadership Day Asia Pacific Process

Facebook Women@ Leadership Day Asia Pacific Process

On 13th November, Facebook celebrated Women @ Leadership Day Asia Pacific (APAC) here in Singapore at Marina Bay Sands. The conference featured women in Facebook from all around the APAC region, sharing experiences, lessons and heartfelt stories aimed to empower.

We had the great honour of working together with the creatives over at Facebook APAC headquarters, designing the stage graphics and producing videos for the event. 

Our journey was a short, but arduous one. Through all the sleepless nights, rushed flights and spirited smites on the Wacom, we made it - and here’s the process.

5 Instagram Motion Graphic Accounts For Your Creative Droughts

5 Instagram Motion Graphic Accounts For Your Creative Droughts

We’ve all been there, those days where your rivers run dry, your brains’ a barren land and inspiration just feels… so far away and out of reach. But don’t worry, we promise that with this article a storm will be coming your way.

Nike Huarache Collaboration with Tell Your Children (TYC)

Nike Huarache Collaboration with Tell Your Children (TYC)

You’ve seen the video together with bits and pieces of our behind-the-scenes on our social media as well as @tellyouchildren’s social media page. But we know, those aren’t enough to satisfy your insatiable sense of curiosity about this piece. So read on as we bring you through the entire process from start to finish.

Creating A Killer Brand Experience

Creating A Killer Brand Experience

Many people would think that Brand Experience only matters to brick-and-mortar businesses and the like. But now more than ever, brand experience matters - to every kind of business and to every brand.

Life-changing Plug-ins on After Effects

Life-changing Plug-ins on After Effects

We know you guys have been wondering how we breathe life into ideas and immortalize them in a video. Read on and learn about the After Effects plug-ins that have helped us create our videos, the ones we cannot live without.

Micro-Star International (MSI) Process

Micro-Star International (MSI) Process

We released the Director’s cut of our work for MSI just last week and we thought it’s high time we shed more light on the entire process.

We spoke to Rachael Lum, our lead designer and Rohan, pronounced as rə́wən or “ROH” + “uhn”, to learn more about what went down during the project.

Hyperplay Festival 2018 Process

Hyperplay Festival 2018 Process

Nothing hits home like a returning client. Riot Games came back to us with a bigger and better brief following our first awesome collaboration! Here, project lead, Benjamin Ang sheds some light on the project.