What could be more satisfying than getting rewarded for being a loyal gamer? To drill that image into the fans, we created an explainer depicting the gratifying possibilities when one scales the reward tiers of the Micro-Star International (MSI) Reward Program. The premise is simple: sign up for free and start racking up points. With over 1,700 views and growing across their socials, we’re proud to witness the program continue to hit new milestones.


Micro-Star International (MSI)

Client Creative(s)

Lucas Wang, Ethel Hsieh

Creative Director(s)

Zhang Long Fei


Kacey Sim

Storyboard Artist(s)

Clarice Woon, Zhang Long Fei

2D Designer(s)

Clarice Woon, Stacey Cobrador

2D Animator(s)

Stacey Cobrador, Joanne Lin


Stacey Cobrador